Platform · Autopilot
Choose how much SocialJet does on its own.
Autopilot is the setting that decides how much of your marketing SocialJet runs for you — and you change it whenever you want.
What is Autopilot?
Autopilot is SocialJet's autonomy setting. Jetstream — the engine inside SocialJet — plans your week, creates and personalizes the work, and scores its own confidence. Autopilot decides what happens next: prepare it for your review, act automatically when it's confident, or run the whole week inside the rules you set.
One setting, three ways to work
Review everything, act when confident, or hand over the week.
Three ways to run your marketing, each a real way to work. Start with one and change it whenever you want — per workspace, on your terms.
Review everything
SocialJet plans, creates, and prepares the work. Nothing publishes or sends until you approve it.
You approve every itemAct when confident
SocialJet acts automatically when its confidence is above the threshold you set, and routes anything below it — or any exception — back to you.
You set the thresholdFull Autopilot inside your rules
Hand the week to Jetstream. It runs the work inside the rules you've defined — and you can watch the activity feed, adjust, or step back in anytime.
You set the rulesConfidence & exceptions
You set the threshold. The exceptions come back to you.
In confidence-gated mode, a transparent confidence score decides what runs on its own — read from the same signals you can watch inAnalytics. Anything below your threshold — or anything that hits a rule — is routed back with the context gathered, and waits for your call.
- 1Above your threshold
Confident, inside your rules — SocialJet schedules and publishes it at the time you chose.
- 2Below your threshold
Held and routed to you with the reason and the draft, ready to approve, edit, or hold.
- 3An exception
Pricing questions and the moments you flagged always come back — whatever the mode.
Example traveler — pricing question
"Do you have anything for a shoulder-season Amalfi trip?" Below your confidence threshold — SocialJet gathered the context and a starting draft.
An illustration of how one exception returns to you.
Activity feed
See everything Jetstream did — and why.
Whatever setting you choose, Autopilot shows its work. Every action carries the reason behind it, so nothing happens in the dark.
Change your autonomy setting whenever you want. Full Autopilot runs inside the rules you set — and always shows what it did.
Going Out Soon
Your review queue, whenever you want it.
In review mode, everything Jetstream prepares waits in Going Out Soon. In confidence-gated mode, only work below your threshold — or work that hits an exception — returns here for approval, editing, or holding.
Reel — September window
"5 honeymoon-worthy stays for shoulder season." Prepared from your plan.
Email — shoulder-season segment
Personalized for the contacts who opened the Amalfi guide.
Stays yours
Your rules. Your call. Your voice.
- The setting
Review everything, act when confident, or full Autopilot — and switch anytime.
- The threshold
You decide how confident SocialJet has to be before it acts on its own.
- The exceptions
The moments you flag — pricing, sensitive replies — always come back to you.
- The rules
Set your funnel-stage mix and the lines Jetstream never crosses, once, inguardrails & approvals.
Change the setting in a click — or just askEstelle to switch it for you.
Run your marketing the way you want to.
Start in review mode and hand over more as you go — or the other way around. Autopilot bends to you.